Google Ads management services
Google Ads, Google Shopping, and Performance Max advertising for the European market. Certified specialists with expertise since 2017.
We work with your Google Ads accounts.
Descrizione
Specialized in Advertising for the EU Since 2017
We have been running English-language ad campaigns for the European and US markets since 2017. Our expertise spans with local languages Poland (since 2018), Moldova, Romania, Germany, and Spain (since 2019), Greece, Lithuania, and France (since 2020), as well as Italy, Croatia, Czech Republic, Slovenia, Austria, and Switzerland (since 2022).
We set up and optimize ads in English, Polish, Romanian, Spanish, German, Italian, Greek, Lithuanian, Croatian, Slovenian, French, Danish, Swedish, and Turkish. Handled campaigns for 12+ countries in Google Ads for a single e-commerce business and 17+ countries for e-commercestore in Eurupe businesses simultaneously.
Our marketers are certified specialists in Google Ads, Microsoft Ads (formerly Bing Ads, Yahoo Gemini Ads), Facebook, and Instagram Ads.
Order Monthly Google Ads Management
Including optimization for Google Shopping and Performance Max:
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We work with the ad campaigns your business needs:
Search, dynamic remarketing, shopping, and Performance Max. If something is missing — we’ll create it.
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We segment product groups in Google Shopping/Performance Max
We adjust bid strategies for better profitability, disable unprofitable groups, and scale the effective ones.
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We monitor moderation
We keep track of ad moderation, including extensions. We identify products with failed moderation (low-quality images, improper backgrounds, description issues) and provide a list to the client for corrections.
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We manage search terms and negative keywords
In search campaigns and Standard Google Shopping. (In Performance Max, keywords are not visible, so optimization is done through segmentation.)
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We process Google Ads recommendations
Good ones are implemented, irrelevant ones are dismissed, and experimental ones are tested. We maintain an average ad account quality score close to 100%.
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We optimize bids and budgets
Based on the performance of ad campaigns, we adjust by devices, locations, and placements, and reallocate budgets between campaigns.
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We respond to business needs
When setting up from scratch, we launch all priority ad campaigns in the first month and expand as needed without additional charges.
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We provide reports and tax documents
Including analysis of results and completed tasks. We create a detailed plan for the next period. Available in euros, krones, zlotys, and all other European currencies.
Paul Behnen
Highly responsive, communicative, and easy to work with. I look forward to building a strong relationship with Mykola and Marketing Link team and achieving great results together.
Parker Lancaster
Our business has experienced tremendous growth, and I highly recommend Marketing Link. They’ve done an outstanding job for us and have proven to be an excellent partner for our business.
George Kidze
Within a few months, we reduced CPAand doubled our ad budget. With Marketing Link, our ROI from Google Ads leads increased by 4.5 times.
Advantages of Working with Us on PPC
You pay the advertising budget separately, directly to Google via bank transfer or card.
We work only from your ad account. If you don’t have one, we’ll create it, make you the full admin, and you’ll receive a bonus because we are Google Ads certified partners.
We build long-term relationships with our clients, which allows us to offer bonuses, such as additional setups for Google Analytics 4, Google Merchant Center, extra events, or even campaign setups without extra charges (all included in the support fee), even in the first month of cooperation. For e-commerce advertising, we focus on the ROAS metric.
Bonus setups (checks) during the first week:
Google Analytics 4, goal import
Google Ads integrations, remarketing audiences
Google Merchant Center, required feed integrations
Displaying products in Goolge free listings
In Google Analytics 4, we provide full setups, including goals for phone/email clicks or copies, goals for widgets, enhanced e-commerce, traffic filtering from payment systems, remarketing audience imports, and abandoned cart audience creation.
All our marketers are full-time in-house specialists with fixed schedules, signed NDAs, work from 5 different countries.
Consistent pricing for services, regardless of the payment method. We accept payments via:
Credit/Debit Card
No extra fees or commissions. Payments accepted in euros, krones, or zlotys, including corporate card payments.Bank Transfer
SEPA Direct Debit, Euro bank transfers, Instant transfers, SOFORT. We partner with Bancontact, EPS, giropay, iDEAL, Przelewy24, and Sofort.Payment Systems
Stripe, PayPal Business, Google Square, Wise Business, Payoneer, and others.How Else Can We Help?
- We manage media and video ads on YouTube for cold audiences (audiences, topics, keywords, lookalike audiences, and audiences similar to your competitors').
- We support local service advertising in Google My Business and Local Service Ads.
- We create dashboards in Google Looker Studio (formerly Google Data Studio).
- We launch a large number of ad campaigns—up to 20 or more—and have the capacity to scale further.
- We conduct marketing audits of your competitors, analyzing their traffic sources and strengths to identify ideas you can use for your business.
- We help expand category structures, gather in-demand keywords, distribute them to filters, compare them with your site's current setup, and recommend implementing new ones.
- We focus on product models, creating search ads for specific models, and removing individual items from Google Standard Shopping/Performance Max (typically, we focus more on categories and filters).
- We provide recommendations to improve content for better landing page quality, which impacts cost-per-click and ROAS (in standard support, we focus on quality through SKAG strategies and ad optimization; in this case, we work with landing page content).
The cost of additional services is negotiated individually. Microsof Ads management +25%.
Submit a Request and Let Us Improve Your Sales
Submit a request, and we'll provide a free audit of your Cartum store's Google Ads campaigns within two business days after gaining access to analytics. This includes analyzing competitors' traffic and generating ideas to improve your traffic. We're always happy to share new ideas and collaborate effectively. Mykola Lukashuk and the Marketing Link team.
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