Maksym Selishchev

Spring 2025 is full of events dedicated to e-commerce and the development of online trade. The Cartum team plans to attend the most interesting conferences in Europe and bring back plenty of valuable insights to share with you!

A successful shop name will help your brand be recognizable and gain more loyal customers.  According to Tony Hale, 55% of visitors to a website will leave after 15 seconds. The only thing they will have time to read is the name, so it needs to be memorable and, at the same time, associated with something positive.

We explain how Cartum differs from other solutions and what advantages we offer.

We selected four of the best tools for promoting an online store and talked about their advantages and disadvantages.

A photo stock is a site where photographers and designers upload author content. On free photo stocks, the content is designed for general use for almost any purpose, including commercials. In the following article, we will tell you about the best free photo stocks, their advantages and their disadvantages.

Finding a trending product is a very difficult process that can take a lot of time, but the reward is worth it. In this article, we will talk about what trending products are and how you can find them.

Cartum has created a B2B module that helps online stores to update wholesaling processes and make them as comfortable as retail. This article covers the advantages of the B2B module, who can use it, and what mistakes you should avoid.

Instagram operates based on algorithms that determine the visibility of posts in a user's feed. Understanding how these algorithms work will help you promote your Instagram more effectively. Learn more about this in our article.

One of the golden rules of choosing a niche for an online shop is to do what you love. With the right approach, your hobby can bring in money. This article describes popular hobbies and shows examples of successful e-shops on the Cartum platform.